Where fine jewelry meets timeless elegance.
Our journey began with a simple belief: that luxury should be both accessible and enduring. We craft each piece with meticulous attention to detail, using 14K gold filled materials that offer the beauty of solid gold with conscious accessibility.
Every design in our collection tells a story of innovation and tradition—where artisanal craftsmanship meets modern versatility. Our modular, interchangeable pieces allow you to express your unique style while building a collection that grows with you.
Founded with a commitment to quality and authenticity, we believe that true luxury lies not just in acquisition, but in the art of preservation. Each piece is designed to become an heirloom, passed down through generations as a testament to enduring beauty and thoughtful design.
Thank you for being part of our story.
A family-owned jewelry business. Heavy on the family.
We're a small operation. Like, really small. Everyone in the family is involved—whether they signed up for it or not.
Professional hugger. Emotional support baby. Chaos coordinator.
Her favorite hobby is to pull on mommy's bracelets and necklaces. She thinks jump rings are a fun snack (they're not—we've intervened). She might not know what jewelry is, but when prototypes aren't working, she crawls over with open arms, and suddenly, everything feels manageable.
Corporate girly by day, jewelry designer and product manager by night
I've loved jewelry since I was old enough to raid my mom's jewelry box. Now I channel that obsession into designing modular hand chains and body chains that actually work with real wardrobes—not just that one festival or beach vacation.
A supportive husband who got roped into "a quick favor"
"Can you help me with one quick thing?" Famous last words. That "quick thing" turned into building the entire website, managing our social media, photographing products, and becoming unexpectedly passionate about hand chain marketing. He's the reason you found us online.
A jewelry brand manager in her past life. Retired. Supposedly.
She's the one who actually knows what she's doing. Decades of experience. She brings the technical expertise: which clasps will hold up to daily wear, which chains won't tangle, which jump rings won't split after a month. Without her, these designs would still be chicken scratches in my notebook.
That's us. A baby, her parents, and a grandma—making jewelry out of our living room.
We're not trying to be the next jewelry empire. We're trying to make hand chains and body chains that we'd actually want to wear—pieces that last, that adapt to your style, that don't make you choose between a nice dinner or a hand chain.
When you order from us, Grandma Bubu assembles it. Papa Bubu ships it. Mama Bubu obsesses over whether you'll love it. And Bubu... Bubu tries to eat the packing boxes.
Explore Our Collection
Discover modular hand chains and body chains crafted with care.
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